Why You Should Never Discount Lash Services
{Warning Hot Take} We see this question come up a lot in lash forums, “Should I discount my services?” The short answer is NEVER EVER. We learned this lesson the hard way. When our salon was growing, we used to offer flash deals all of the time to fill appointment slots. 20%, 30%, and even 50% off lash services. At one point in time we were giving up around $5,000 per month in discounts! That’s bad for business. When you provide a service, any beauty service, there is a very narrow profit margin already. Let’s say you charge $150 for a set, sounds good right? Now out of that $150 you have to pay your rent, supplies, utilities, taxes, maybe...